Instructor:  Brad Alge
Duration: 8 week module; 3 hours per week
First Offering: Spring 2001(earliest)

Objectives:
Organizations are increasingly turning to the Internet to conduct business. The continuing growth of e-business has important implications on customers and employees. The purpose of this course is to introduce students to the human side of e-business. Upon completion of this course students will have a better understanding of how e-business impacts, both positively and negatively, customers and employees. Some sample questions that will be addressed include:

1. How do I effectively staff my internet-based company?
2. How can I leverage the Internet to attract, select, and retain the best employees?
3. How can the internet help me streamline my training programs?
4. What are the privacy implications of conducting business online?
5. Should I allow my employees to telecommute?
6. How does customer service change in a virtual world?
7. How do I manage workers that I can no longer physically see?
8. When are virtual teams most effective? Course discussions will focus on assigned readings (e.g. popular press articles, journals, etc.). Cases will be incorporated into the class, as they become available.
   
   Tentative list of topics to be addressed::
   • Staffing the .com company
   • Web-based recruiting
   • Virtual & JIT Training
   • Privacy
   • Telecommuting
   • Customer Service including Customer/Employee self-service
   • Teleservices: Delivering service without being physically present
   • Company Home Pages: Organizational Reputation and Image
   • Communicating in a virtual world
   • Managing a globally dispersed workforce