Purdue University

Purdue Krannert School of Management

Timothy Cason

Department of Economics
Krannert School of
100 S. Grant Street
Purdue University
West Lafayette, IN


  • Welcome to the Vernon Smith Experimental Economics Laboratory. Feel free to explore our site and learn about our researchers, our projects, and facility.

  • If you are an undergraduate student and would like the chance to earn money participating in economics experiments, please click on participate to register and sign up. If you are interested in gaining some research experience, then click on the Opportunities link.


  • The Vernon Smith Experimental Economics Laboratory (VSEEL) is a state-of-the-art facility for laboratory data collection for economics, management, and other social sciences. It is located in rooms 701 and 713 of the Krannert Building in the Krannert School of Management at Purdue University.

  • Named in honor of the former Purdue Professor and 2002 Nobel laureate Vernon Smith, VSEEL is used by the Purdue Department of Economics faculty and graduate students, who conduct experimental research in a variety of economics and management areas. Please select an option from the menu above for more information on people, research, facility details and links.

...do what all good scientists do.
Make it your motto day and night.
And it will lead you to the light.

The apple on the top of the tree
is never too high to achieve.
So take an example from Eve:

Be curious,
Though interfering friends may frown.

Get furious,
At each attempt to hold you down.

If this advice you’ll only employ,
the future can offer you infinite joy
 and merriment.
and you’ll see!

-Cole Porter (1933)

Vernon Smith celebrating the Krannert School's 50th Anniversary (October, 2007) with Roman Sheremeta, Jingjing Zhang, and Tim Cason

Vernon Smith receives the naming plaque from lab director Tim Cason on January 22, 2003.

VSEEL faculty and grad students about to begin a 198-mile running relay race from Madison to Chicago (2014).

© Vernon Smith Experimental Economics Laboratory at Purdue University, 2014