The teams in April's Operations
Club Case Competition had to analyze the problems of
faltering "Reliable Manufacturing," a multiple manufacturing
plant company, and come up with a comprehensive financial/operations
strategy for returning the company to profitability.
Two teams competed for the
chance to represent Krannert at the 2001 Carnegie Case
Competition in October. Team 2, the winners, consisted
of first-year master's students Vineet Chhabra, finance
and marketing; and Ashish Johri and Rajat Bahl, finance
and operations. Team 1 competitors were Brian Minner,
finance and operations; Izzettin Tepekoylu, operations
and manufacturing and technology management; and Wayne
"Both teams did an excellent
analysis of the case problem and were able to present
detailed solutions," says Ali Jalal, president of Krannert's
Operations Club for 2000-01."However, the judges felt
that Team 2 had done the better job of focusing on the
major problems and had a more attainable solution."
Judging the teams were Profs.
Tom Brush, strategic management; Vinayak Deshpande, operations
management; and Suresh Chand, operations management.
"Because I come from an operations
background," says Team 2 member Ashish Johri, "this was
a valuable experience for me. We had a chance to look
at a real-world, multi-dimensional business problem.
Although it was an operations case, it required thought
and analysis of human resource issues, corporate structure,
and marketing strategy, as well as manufacturing strategy
in a multi-plant environment. And the other team was
To acknowledge their hard
work in preparing for the competition, both teams were
invited to join Operations Club officers for lunch with
Michael C. Ruettgers, executive chairman of EMC Corporation,
when he visited Krannert on April 23.
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