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Purdue Master's

MS (Marketing)

Purdue’s one–year MS (Marketing) program provides a specialized education, either immediately after graduation or after acquiring some work experience.  The program helps students develop the knowledge and skills needed for a variety of marketing positions.  Graduates are likely to assume a position in brand management, product management, marketing research, marketing analytics, or consulting.

The MS (Marketing) program builds on Purdue's outstanding reputation in Marketing.  The MBA in Marketing program at Purdue University's Krannert Graduate School of Business is ranked #5 MBA-Marketing Program in North America (Best-Masters).  

Program Highlights

Specialized Marketing Education

Purdue’s MS (Marketing) program provides students with the breadth and depth of knowledge and skills needed for a career in marketing.

Customization Options

Various elective courses, consulting projects, and small group immersion courses provide students many opportunities to tailor the program to their career plans.  Specifically, students may pursue one of three career tracks:  consumer marketing, business marketing, or marketing research and analytics.

Consulting Projects

Consulting projects supervised by Purdue faculty members help students turn expertise into experience and classroom knowledge into career success.

Immersion Courses

Elective courses provide an in-depth knowledge around a focused topic.  Immersion courses allow a small group of students to work closely with a Krannert faculty member and an industry expert to solve a current marketing problem.

Career Mentorship

Each student is matched with a Corporate Mentor from Purdue's Marketing Advisory Board.  These marketing professionals provide career and professional advice throughout the program.

Marketing Forums

Opportunities to network with Krannert alumni and meet various business leaders and entrepreneurs.

Program Overview

LENGTH:  One-year program beginning in June

FORMAT:  Full-time

TYPICAL WORK EXPERIENCE:  prefer at least one internship

DEGREE EARNED:  Master of Science