Insight

It comes from a chance encounter and conversation with the Krannert Dean. It is found in a realization that your business acumen enables you to make changes that save lives. It often appears during group sessions that might include students from the U.S., Norway, Turkey and Hong Kong. Insight allows you to intuitively see the essential nature of things, the crux of a problem, and then deliver practical solutions.

• Building a better health care chain
  A team of faculty and students from Purdue set out to improve the distribution of medication in Sierra Leone, a country with the highest maternal death rate in the world.
• New Direct Admit program attracts top high school students to Krannert
  Accelerated classes, professional workshops and unique social events are just some of the perks of Krannert's new Direct Admit Program for incoming freshmen.
• MBA students learn gamification concepts in new class
  Karthik Kannan teaches MBA students about gamification and engagement, how to manipulate behavior by using incentives and rewards to produce a desired outcome.
• Go behind the score
  A book by Purdue grad Tobias Moskowitz documents home field advantage and other hidden influences behind how sports are played and games are won.
• Manufacturing a new career
  Supply chain risk manager Rose Kelly-Falls credits Krannert’s focus on business fundamentals as the secret to her success.
• The Effect of Public Perception on Music Downloading Habits
  Professor Karthik Kannan’s research in ethics and technology explores the effect of public perception on digital piracy.
• The Debt Ceiling
  Jerry Lynch, professor of economics, describes the U.S. debt ceiling, and why the government will never have zero debt.
• Coast Guard Admiral credits Krannert School for developing skills
  With an international perspective on business and culture, Krannert master’s program a perfect fit for Rear Admiral Tom Ostebo.