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jerry lynch
Prof. Jerry Lynch was recognized for his service as Krannert's associate dean for programs and student services. Lynch, who was succeeded by Prof. Diane Denis, will become academic director of the school's full-time and executive master's programs when he returns form sabbatical in June.

School reorganizes MBA, executive education programs

Krannert has combined the administration of its MBA and executive education programs in an effort to better serve the needs of both students and employers. The new structure integrates the marketing, recruiting, admissions, student services, and career services functions of all master’s degree and non-degree business education at the school.

Previously, the school was directly responsible for full-time students in the MBA, MSHRM, and MSIA programs. Executive education — part-time degree and non-degree programs for students who maintain their employment — had been administered by Krannert Executive Education Programs (KEEP), which will maintain its unique identity in the reorganization.

“KEEP was an early player in providing state-of-the-art knowledge to working business professionals,” says Dean Rick Cosier. “Our reorganization is an example of practicing what we teach in providing a comprehensive portfolio of educational programs to our prospective students and the employers who sponsor and hire our graduates.”

Chuck Johnson, formerly director of full-time master’s degree programs, now oversees full-time as well as executive education degree and non-degree programs. “This change is the result of rethinking our approach to the recruitment and promotion of our programs,” he says. “It’s also a unified response to a marketplace where there is increased competition in both MBA and executive programs in attracting, recruiting, and placing the best students.”

Herman C. Krannert Distinguished Professor of Management Bill Lewellen, KEEP’s director since 1985, is now academic director of executive education programs. John McConnell, the Emanuel T. Weiler Distinguished Professor of Management, will remain academic director of full-time programs.

Beginning June 1, Jerry Lynch, professor of economics and former associate dean, will become academic director of full-time and executive education master’s programs. The new position is a combination of the positions previously occupied by Lewellen and McConnell, who will both return to Krannert’s finance area.In addition, KEEP’s information technology personnel have joined the staff of Gerry McCartney, Krannert’s assistant dean for technology.

Johnson says that while the reorganization represents a streamlining, the primary objectives are “to build on the brand identities of KEEP and the full-time master’s programs and continue to deliver high-quality educational experiences for all of our students.” A first step will be to add resources to the admissions-recruitment and career services areas for both full-time and executive degree programs.

Carmen Castro-Rivera, the new director of master’s admissions, will help lead the broadened recruitment efforts. “My goal is to increase the pool of quality candidates for all of Krannert’s master’s programs,” she says. “The essential change is that we’re now offering one-stop shopping. That’s a win for

— Mike Lillich





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