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Wreeto Kar

Assistant Professor;

Wreeto Kar joins the marketing area leaving Adobe Research where he was a Research Scientist.  He earned his PhD in Marketing in 2014 from the William E. Simon School of Business, University of Rochester. Wreeto brings with him teaching and industry work experinece. Wreeto has several teaching awards and consulting experience.  

Education

Ph.D., Marketing, University of Rochester, 2015
MS, Marketing and Applied Statistics, University of Rochester, 2012
BE, Electrical Engineering, Manipal University, 2005

Research & Area(s) of Expertise

Digital Advertising, Big Data, Scalable Algorithm, Structural Models