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technologies disruption of markets

Zaiyan Wei

Learn more: MIS @ Krannert

introductory course in finance

John McConnell

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industrial clusters and performance

Jovan Grahovac

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The Future of Marketing

Tia Cummings

Learn more: Marketing @ Krannert

Management Department

Featured

Future of Manufacturing logo

Advancing Forward

Leaders of the business world and academic community came together at the 30th annual fall conference of the Dauch Center for the Management of Manufacturing Enterprises, which has long been a focal point within Purdue University's Krannert School for promoting education, research and industrial engagement, manufacturing management and supply chain management.

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Outside Insiders

Does access to information prior to an initial public offering (IPO) generate a trading advantage after the IPO? That's the question posed by researchers from Purdue University’s Krannert School of Management, who find that the information obtained by non-insider institutions through their connections prior to the IPO may remain valuable after the IPO.

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Hunger Gaming

When the augmented reality (AR) game Pokémon Go made its debut in 2016, it quickly became the most popular mobile game in U.S. history with more than 20 million active users daily. It’s now at the top of the menu in an industry that last year generated more than $1 billion in revenues. According to research from Purdue University’s Krannert School of Management, however, tech companies aren’t the only businesses getting a taste of the profits.

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Transformative Learning

Purdue’s recently restructured Weekend MBA program has boosted master’s degree enrollment, earned awards for a veteran Krannert Prof. Charlene Sullivan and two instructional designers from ITaP, and drawn accolades from faculty including Brian Chupp. But the real winners behind the innovations in teaching and learning technologies are students.

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In the news

Economics gets out more often: Using extramural citations to assess economic scholarship
Economics, and economists, are often accused of insularity and hubris, and of talking primarily to themselves in their research. This column, coauthored by Krannert's Susan Lu, uses a recent analysis of citations to and from other disciplines to show that this is no longer the case.

Adobe invests in Krannert faculty research on data science in marketing
A pair of faculty members from Purdue University’s Krannert School of Management recently won a research grant of $50,000 from Adobe Systems. Wreetabrata Kar, an assistant professor, and Mohammad Rahman, an associate professor, are studying different drivers of knowledge consumption on the Internet and endeavor to find how a site can leverage such drivers to influence consumer behavior.

Case by Case: Krannert students compete to win
A growing number of Krannert undergrads and master’s students are recording top marks for their analytical and communication skills with a string of victories in recent business plan competitions. A staple at b-schools worldwide, case competitions require students to analyze a business case in brief time frames and present their solutions to a group of judges representing industry-leading corporations, offering numerous opportunities for those involved. The competitions showcase students’ abilities to work with teams, present information and generate insights while also preparing themselves for successful careers.

Events

Assistant Faculty Chatter
Assistant Faculty Chatter

Student Faculty lunch
Student Faculty lunch

Contact the Management Department: krnmgmtdh@purdue.edu

Management Department Head:
Ananth Iyer
Assistant Department Head:
Meara Habashi
Assistant to the Department Head:
Mary Schultz

Information for Faculty